Fig could tell you if a product fit your diet. It couldn't tell you who in your family it was safe for.

Getting it wrong means someone eats something they can't.

Fig was moving to a new brand system. I rebuilt every screen in the new brand. The scan itself worked for one person. A household with different restrictions had no way to see everyone's answer at once.

A family isn't one set of restrictions. It's overlapping ones. Aaron can't have eggs. Sarah can. The original app only let you set up one profile. Families piled everyone's restrictions onto that profile, logged in and out between scans, or used it for one person and stayed blind to the rest.

Add everyone to the account. Scan a barcode and each person gets a result. Green or red, right at the top.

Sign up

Add a Fig

Restrictions

Ingredients

Add another

Fig onboarding flow: sign up, add a Fig with name and icon, pick dietary restrictions, see matched products, add another Fig

One scan. The whole family knows.

The product page breaks it down. Each restriction gets its own row. Safe, flagged, or red. Tap a name to see just their view. Tap a category to see why it's flagged.

Profiles

Scan

Result

Detail

Sarah's view

My Figs: Sarah and Aaron's profiles
Barcode scanner screen
All Figs scan result showing compatibility for each profile
Eggs expanded: why it is rated red
Sarah's individual view: green, no restrictions flagged

Eggs red for Aaron. One tap: "Why it's rated red." Switch to Sarah. Green. Eggs isn't her restriction, so the flag isn't there.

I explored four versions of how to show the result. Each was a different bet on what someone needs to see first when deciding if a product is safe for their family.

Earlier explorations

Tabs (chosen)

Buckets

Inline

Drill

Avatar tabs across the top, toggle to see one person at a time
Match and does-not-match buckets with avatars in each
Stacked per-person cards with all flagged ingredients listed inline
Stacked per-person cards with status only, drill into a person for detail

The others either hid the answer or piled it on. Tabs put each person one tap away. The shipped version is a simpler take on this.

I led UX and UI on iOS and Android as the sole designer, working with the Fig team through The Ashley Group. Designed the multi-profile scan.